Monday, February 8, 2010

How to get ranked higher in the search engines fast!

How to get more traffic fast!

One of the most important keys to success online is getting website traffic.  The more visitors you have, the higher your sales and profits.  We will assume you know your keywords, and are regularly conducting keyword research to stay on top of what your potential customers are searching for. If you need more information on keywords and keyword research go to So lets get started. For the purpose of this tutorial I have added spaces on either side of the tags within the brackets, when you are using these tags there should be no spaces.

Tip #1  Make sure you’re actually using your meta tags title tags and header tags.

You may have heard that these tags are not important and you don't need to worry about them. This is true for Google as Google now tends to use your content to extract the information you need. Although Google is probably the most important search engine, it is not the only search engine and many of the others still use and as far as I can tell have no plans to stop using these tags.  Here’s a quick note on tags.

 Title tags.  Title tags just may be the most important place to add your keywords.  Here’s what they look like - < title >Primary keywords or keyword phrase here. < /title >

Your title tag is where you add your main keyword or keyword phrase.  The sentence will describe your business and displays in the top tab of your page and as the title when a user does a search on sites like Google, Yahoo and Bing.

 Header Tags.  Header tags should be your next focus in order of importance to search engines.  They’re ranked in order of importance and look like this -

< h1 > Primary and/or Secondary keyword phrase here< /h1 >

     You can have multiple headers and the “1” designates this header as the most important header on the page as well as the largest.

 Meta Tags. Meta tags give the short description text found underneath the title tag on the search engine results page.  Similar to  title tags these should be kept brief, informative and current.

 Alt Tags.  Alt tags are used to provide a text description of a image or picture.  Each image on your site should have a description and an alt tag.

Tip #2 Add content to your site constantly and keep it up to date.

Content is essential for traffic and a top search engine ranking. The search engines are relying on your content to tell it how important and informative your site is.  As I mentioned earlier, the content is where Google also gets the information for your page results on their search engine.  Keep the content coming, keep it fresh, relevant and updated and Google will love you and your site.

Tip #3 Build Backlinks to your site

The more links to your web pages the more valuable search engines perceive you to be, though not all links are created equal.  Search engines give more power to links from sites which are popular and credible and from sites that are relevant to your website topic. You may have heard that you need to get links from sites that have a higher PR or page rank. This is true the higher the better but that does not mean lower pr sites are a waste of time. It is not always easy to get high PR sites to link back to your site without buying the links. You can find plenty of sites that allow you to comment  and leave a link to your site. Blogs, News and information sites. Just make sure the article or blog you are commenting is relevant to your site.

You can encourage linking to your website by:

 Adding content to your site.
 Writing and submitting to article directories.
 Publishing press releases.
 Blogging and participating in social networking forums, chat rooms and social networking sites.

Tip #4 Be Social!

Now more than ever before, internet marketing is about building a community.  Whether you offer a forum on your website or you participate in social networking sites, social networking is a valuable traffic generating tactic.  Sites like Facebook and Twitter can be powerful tools for generating links and traffic to your site – create a profile and then post comments, links to your site and ideas which generate conversation.

Get involved - many chat rooms and forums are industry specific, find those which cater to your industry, and begin participating.  Speak to and connect with a highly targeted audience.

Tip #5 Advertise for more exposure and traffic

Advertising, when handled strategically, can be used to promote your content and products or services.  PPC advertising is often the tool of choice because you control the advertising budget on a daily basis and have the tools to test and track your advertising efforts.  Once you’ve honed your PPC ads the return on investment can be phenomenal in terms of traffic and purchases.  

For maximum results, create a traffic and SEO strategy.  Outline your plan and your goals and then take the necessary action.  Take advantage of these five traffic and search engine tips to boost your business.


  1. I have to say patience is a virtue when it comes to SEO and online marketing.

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